The BERNINA 740 makes sewing dreams come true
 
Quiet & precise sewing
Ideally suited for decorative stitches
Sew & embroider for longer periods of time
More time for your creativity
The BERNINA Hook sews high-precision stitches up to 9 mm in width with speeds up to 1,000 stitches per minute. The bobbin holds 70% more thread than standard bobbins.
 
Enough space for creativity
Enough space for your creations
Plenty of room for large projects
Enjoy full comfort while sewing
The extended freearm offers 10" right of the needle. Therefore you will enjoy a grand sewing area for grand ideas.
 
Automatic features save time
No manual cutting at the end of a seam
Enjoy semi-automatic threading
No manual lowering of the presser foot
Thread is cut automatically when you reach the end of a seam or a color change in embroidery. The presser foot lowers automatically at the beginning of a seam.
 
Choose & save the perfect stitch
Alter stitch length or stitch width
Alter the needle position
Alterations of stitch details are remembered
Your personal settings can be saved and retrieved at will and the USB connection even allows you to import and export stitches and stitch patterns or combinations.
 
Sew silk & leather like a pro
Handle special materials with ease
Enjoy superb fabric feed
Optimum visibility while sewing
The innovative BERNINA Dual Feed is easily engaged when needed and tucks completely out of the way when it�s not.
 
The B 740 won over Swiss designer Mathias Ackermann right from the start:
 
"Working with a BERNINA has an inspirational effect on my designs. I love working with the BERNINA 740, and not just because of its well-engineered technology. Features such as the threader and the BERNINA Stitch Regulator thrill me to bits. What�s more, its versatility inspires me with new ideas, and its user-friendliness is simply brilliant. It also sews the finest fabrics, effortlessly"